Amman, Mar. 18 (Petra)–Information and Communication Technology Association of Jordan (Injaz), with EU support, launched “Campaign for Businesswomen in Technology Sector,” which is scheduled to be implemented in the Kingdom’s schools.
The campaign aims to provide students with a “better” understanding of the opportunities available in technology sector, by meeting “successful” women models in this field, inspiring and motivating students, strengthening their perseverance spirit, and spurring them to achieve their goals and plan better for their future, an Injaz statement said Saturday.
Speaking at the inaugural ceremony, Injaz CEO, Dima Bibi, said this campaign, which coincides with International Women’s Day (IWD), benefits 9th and 10th grade students, in coordination with Ministry of Education and private sector institutions.
Key businesswomen in Jordan’s technology sector meet with public school students at “meaningful” interactive sessions, aimed to transfer their expertise and introduce them to the jobs provided by this industry and promote diversity in this field, she noted.
Bibi added that 15 leading Jordanian women, who had a “positive and direct” impact on the sector’s development, will take part in the campaign, aimed to motivating and helping female students choose their professional paths.
The campaign, she noted, is implemented across the Kingdom, which would help the participating businesswomen to meet the “largest” number of female students in various regions and interact with them directly, she pointed out.
In addition, she said empowering youth to enter the labor market is a joint responsibility of the various sectors.
The EU is supporting multiple programs in Jordan to stimulate digital literacy and enhance related skills, especially among women and youth, and promote entrepreneurship by identifying key opportunities for digital economic growth, the statement noted.