Oman
Participates in Arabian Travel Market Exhibition in Dubai
Dubai,
28 Apr (ONA) — With the participation of the Sultanate of Oman, the 32nd
edition of the Arabian Travel Market exhibition kicked off today in Dubai, the
United Arab Emirates (UAE).
The
4-day event is themed “Global Travel: Developing Tomorrow’s Tourism
Through Enhanced Connectivity.”
Oman
delegations to the exhibition is headed by Salim Mohammed Al Mahrouqi, Minister
of Heritage and Tourism.
Al
Mahrouqi stated that the ministry is participating with 37 tourism and
hospitality companies and institutions representing the sector, including
several small and medium-sized enterprises (SMEs).
In
a statement to the Oman News Agency, the Minister emphasized that Oman’s
participation in the Arabian Travel Market 2025 in Dubai aligns with its
ongoing efforts to strengthen its position on the global tourism map as a
leading destination offering experiences that meet the expectations of
travelers worldwide.
He
noted that this year’s participation aims to enhance the presence of Omani
tourism companies and institutions in global markets, covering various tourism
sectors, including SMEs. This reflects the ministry’s commitment to providing
new opportunities for these businesses to expand and boost their international
competitiveness.
The
Minister added that Oman seeks to attract more investors and international
partners through the participation in the exhibition. The Omani pavilion will
host diverse activities, including the signing of strategic partnership
agreements with global tourism institutions and the announcement of Khareef
Dohfar 2025 season, one of the region’s most prominent seasonal tourism events.
Al
Mahrouqi further highlighted that the exhibition provides an opportunity to
enhance cooperation with regional and international airlines to increase
tourist inflows to Oman, alongside tourism promotion and showcasing the
ministry’s future vision for developing the sector with diverse offerings in
line with Oman Vision 2040. He affirmed that these efforts will reinforce
Oman’s status as a distinguished global tourism destination rooted in its
heritage.
Oman’s
participation includes several activities, such as meetings between ministers,
CEOs, and global and regional airlines, a press conference announcing Khareef
Dohfar 2025 events, and the signing of multiple agreements with international
tourism entities for promotional partnerships with the Ministry of Heritage and
Tourism. Additionally, direct meetings will be held with travel and tourism
operators and service providers.
The
Arabian Travel Market 2025 serves as a key platform for knowledge exchange and
collaboration among travel and tourism stakeholders, including hotels,
airlines, travel agencies, and tour operators, with participation from 161
countries and 2,800 exhibitors.
Statistics
indicate that the number of air travelers from the GCC tourism market to Oman
reached 1,506,688 by the end of 2024.
—Ends/AG
