Amman, June 9 (Petra) — The MENA Travel Market 2026 conference
commenced in Amman on Tuesday, held under the patronage of the
Minister of Tourism and Antiquities, Imad Hijazin.

The forum drew widespread participation from global tourism boards,
airlines, hospitality brands, and travel agencies, gathering
representatives from 22 countries and attracting more than 2,500
visitors and hospitality sector specialists.

Regarded as one of the region’s premier specialized tourism events,
the market serves as an industry platform bringing together
policymakers, experts, and stakeholders to exchange knowledge, build
strategic partnerships, and explore the latest investment
opportunities and trends across the travel, tourism, and aviation
sectors.

The event featured panel discussions and dedicated
business-to-business (B2B) networking sessions focused on the future
of global tourism, alongside the integration of technology,
artificial intelligence, and sustainability in industry development.
Organizers noted that the forum aligns with strategic national
efforts to solidify Jordan’s position as a regional hub for tourism
and MICE (Meetings, Incentives, Conferences, and Exhibitions) while
driving tourism growth both regionally and internationally.

//Petra// AF