Amman, July 15 (Petra) — In a concerted effort to deepen European
economic ties, the Minister of Digital Economy and Entrepreneurship,
Sami Smeirat, and the Minister of Investment, Tariq Abu Ghazaleh,
have concluded a targeted diplomatic mission to Prague. The visit was
designed to lay the groundwork for the upcoming Jordan-Europe
Investment Conference scheduled for November, where Jordan hopes to
secure critical commitments for its strategic infrastructure and
technology pipelines.

Working alongside Mohammad Hindawi, Jordan’s Ambassador to the Czech
Republic, the delegation opened talks with Czech First Deputy Prime
Minister and Minister of Industry and Trade, Karel Havlíček.
Discussions focused on integrating Czech firms into Jordan’s digital
and industrial ecosystems, with both sides highlighting
cybersecurity, artificial intelligence, medical technology, smart
transport, and renewable energy as prime areas for public-private
partnerships. The ministers formally invited the Czech government and
its broader business community to participate in the November summit,
framing it as a direct platform to engage with regional
decision-makers and review major project tenders.

To engage directly with the private sector, the ministerial team
participated in a Jordanian-Czech business roundtable hosted by the
Czech Ministry of Industry and Trade. Attended by Deputy Minister Jan
Sechter, Czech Chamber of Commerce Vice President Radek Jakubský, and
representatives from 30 leading Czech corporations, the meeting
advanced a proposal to establish a joint business council. This
council would create direct communication channels to feed market
data and regulatory updates to prospective European investors.

During the roundtable, the ministers pitched Jordan’s stable business
climate and recent legislative reforms, specifically highlighting
opportunities in green economy initiatives, 3D printing, water
security, and advanced manufacturing. Smeirat emphasized that the
country’s maturing digital economy, backed by robust technology
infrastructure and a highly skilled talent pool, makes it an ideal
landing pad for European tech firms looking to scale. Abu Ghazaleh
underscored that the upcoming investment conference will leverage
Jordan’s geopolitical stability and strategic trade agreements,
positioning the country as a secure gateway to broader Middle Eastern
markets. Ambassador Hindawi echoed these sentiments, noting that
Jordan’s long-standing security serves as a reliable foundation for
low-risk, long-term foreign direct investment.

The diplomatic tour concluded with a technical meeting with
executives from Wultra, a Czech software firm specializing in digital
identity protection, cybersecurity, and secure digital banking. In
light of rapid global advancements in quantum computing, the
ministers explored collaboration in quantum-resistant encryption and
advanced identity management, formally inviting the company to
establish operations in Jordan to leverage the country’s competitive
operating costs and specialized tech workforce. Wultra executives
expressed strong interest in exploring the market, citing Jordan’s
advanced technological readiness and engineering talent.

//Petra// AA