Petra, July 9 (Petra) – High-ranking tourism and aviation officials
met at the Petra Development and Tourism Region Authority (PDTRA) on
Thursday to outline plans to revitalize Jordan’s Golden Triangle and
better integrate Petra, Aqaba and Wadi Rum to revive tourism traffic
and support the national economy.

Talking at the meeting, Emad Hijazin, Minister of Tourism and
Antiquities, stated discussions focused on 4 core pillars, aimed to
achieve governance, air and land transport connectivity, integrate
local communities into tourism products, and launch unified marketing
campaigns.

Hijazin said these efforts coincide with a plan by Royal Jordanian
(RJ) to connect the triangle directly with primary source travel
markets, which would enhance the Kingdom’s “competitive” edge.

To support the initiative, new regional and international flights are
set to launch out of Aqaba’s King Hussein International Airport
starting this September, according to Shadi Majali, Aqaba Special
Economic Zone Authority’s (ASEZA) Chairman.

Adnan Sawair, PDTRA’s Chairman, described the Golden Triangle as a
“strategic” national project that will strengthen the economy and
benefit local communities through joint initiatives in marketing,
transportation, tourism products, and events. He said the partnership
aims to improve the visitor experience, encourage longer stays, and
increase tourism spending.

//Petra// HA